Connecting FileMaker Pro and MySQL Database with MySQL ODBC driver
FileMaker Pro is compatible with MySQL databases which makes it possible to merge the system with any other web platform based on PHP/SQL including Word Press?
As the matter of fact, there is a long-lasting partnership between FileMaker Pro and MySQL (Oracle). There are a few extensive tutorials related to this that come with the software, or could be found on: http://www.filemaker.com/support/product/documentation.html.
You can also listen to a very good webinar by Zack Urlocker, that is covering many issues that the readers of this article might be interested in.
However, there are a few things you might have to face that nobody is telling you about when it comes to a real-life situation, and connecting to the WordPress particularily. This article will describe my experience of connecting FileMaker Pro database to MySQL database driving a WordPress website via a MySQL ODBC driver. My goal was to automatically harvest and sort-order data from contact forms so it could be used inside the FileMaker Pro database instantly. I will also include a step by step instruction on how to connect successfully and further integrate it all into a workable system.
Google Analytics improved social reports
Google improved their analytics sector in a few different ways, mostly to adjust to the new ways in which web marketing is conducted these days. New improvements seem to compliment inbound marketing strategies closely related to various social media, landing pages, blogs and other various sources where content can be presented, rather than one website, big or small, with one domain name, that previously used to represent the company or the individual.
So, Google made a step forward (as usual) and built-in the ways to measure the impact of your social initiatives. This is done by following four elements that define this impact:
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